Senior creative with experience leading national campaigns, brand systems, and integrated marketing for global leaders. Well-versed in building scalable visual systems, guiding cross-functional teams, and delivering award-winning work across print, digital, experiential, and CRM channels.
AbbVie (Pacific Communications)
Allergan Aesthetics, JUVÉDERM®, BOTOX® Cosmetic
Lead creative direction for national campaigns, high-stakes healthcare conferences, and professional education events, guiding work from concept through launch across digital, print, experiential, and CRM.
Own brand systems and visual governance, ensuring consistency, and compliance across high-volume deliverables and agency partners.
Partner with marketing, medical, regulatory, and strategy teams to shape creative positioning, launch narratives, and long-term brand growth initiatives.
Present concepts, campaign rationale, and creative recommendations to senior stakeholders and cross-functional leadership.
Accenture Interactive (MXM)
Allergan, Atkins, TGI Fridays, NEA, KIA
Establish and implement visual language on CRM email programs.
Collaborate with client services, UX and editorial to develop and execute campaigns.
Design and execute innovative visual materials for integrated, cross channel assignments.
Broadcom
Corporate Communications & Branding
Art direct materials for press events, industry conferences and employee programs.
Design and maintain the main visual content for the corporate intranet.
Ensure consistent and cohesive design language across all corporate communication channels.
Intertrend Communications
AT&T, Toyota, State Farm, Chase Bank, JCPenney, Xoom Money Transfer, Rémy Martin
Served as creative lead on integrated campaigns for State Farm and Xoom, overseeing concept development, visual direction, and multi-channel execution.
Directed internal and freelance teams, ensuring brand alignment, production quality, and strict adherence to delivery timelines.
ES Advertising
DIRECTV, California Bank & Trust, Coway, Hanhwa
Saatchi & Saatchi
Toyota, Pur Water Filters
DelphysWest/DDK
Japan National Tourist Organization, Super Autobacs
Education
CSU Long Beach, BA Art | The Bookshop
Skills
Adobe Creative Cloud (Illustrator, InDesign, Photoshop), Figma
Language
English, Korean
Awards
Telly Awards 2012 | Xoom: The Better Way
Telly Awards 2013 | Xoom: Captain Xoom, State Farm: State of Possibility
Rx Awards 2024 | JUVÉDERM®: JUVÉDERM® Journey